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Well folks, after 30+ years of chasing the perfect beach day across the globe, I thought I'd seen it all. Then I landed in San Sebastian last summer with the missus and—holy smokes—was I ever wrong! Sure, everyone and their uncle knows about La Concha Beach (and don't get me wrong, it's a stunner), but limiting yourself to just the postcard spot is like going to a steakhouse and only eating the bread. San Sebastian's coastline is absolutely jam-packed with hidden gems that the tourist hordes haven't discovered yet. After spending a week exploring every grain of sand in this Basque paradise with my wife Maureen (who's become quite the beach connoisseur herself), I'm ready to spill the beans on the secret spots where you can plant your umbrella without playing human Tetris. Grab your sunscreen and let's dive in, eh?
La Concha: The Grand Dame (But Worth the Hype)
Let's address the elephant in the room right off the bat—La Concha Beach is famous for darn good reasons. That perfect crescent of golden sand hugging the Bay of Biscay looks like it was designed by someone with an eye for postcards.
When the wife and I first strolled onto La Concha at 8 AM (jet lag has its perks!), we had the place nearly to ourselves. The morning light hitting Santa Clara Island made me wish I'd brought my camera instead of just relying on my smartphone. Rookie mistake, eh?
By noon, though, it was a different story. The beach transforms into what I like to call a 'human mosaic'—beautiful from a distance, but a bit cramped when you're part of the pattern! That said, the facilities here are top-notch. Clean washrooms, attentive lifeguards, and those fancy wooden walkways that keep the sand out of your, well, everything.
For families, La Concha offers the safest swimming in San Sebastian. The bay's protected position means waves are gentle enough for the little ones, and the gradual slope into the water is perfect for nervous swimmers. My wife, who swims like a rock (bless her), felt completely comfortable wading out quite far.
The beachfront promenade, with its white railings and Belle Époque vibe, makes for a gorgeous evening stroll. We found ourselves walking it almost every night after dinner, ice cream in hand, watching the sun set behind Monte Igueldo. Pure magic, I tell ya.
đź’ˇ Pro Tips
- Visit before 10 AM or after 6 PM to avoid the worst crowds
- Rent beach chairs and umbrellas early—they sell out fast in peak season
- The eastern end near the port tends to be less crowded than the middle sections
Ondarreta Beach: La Concha's Sophisticated Cousin
If La Concha is the popular kid everyone knows, Ondarreta is her slightly more refined cousin who studied abroad. Located at the western end of the bay, Ondarreta feels like a continuation of La Concha but with its own distinct personality—and notably fewer tourists.
Maureen and I stumbled upon Ondarreta almost by accident. We were walking the full length of the promenade and just kept going past where most tourists turn back. The reward? A gorgeous stretch of sand with about half the crowd density.
What makes Ondarreta special for families is the infrastructure. The playground right on the beach was a stroke of genius—I watched parents relaxing with a glass of txakoli (that's the local white wine, and boy is it refreshing) while keeping an eye on the kiddos. The facilities here are just as good as La Concha, but everything feels a touch more upscale.
The beachfront restaurants along Ondarreta serve some seriously good food without the tourist markup you'll find closer to the old town. We had a memorable lunch at Restaurante Ni Neu, where the seafood paella had me contemplating a permanent move to Spain.
One afternoon, we rented a couple of stand-up paddleboards and paddled along the coastline—an experience I highly recommend for families with teens. The water here is calm enough for beginners, and the views back toward the city are worth every muscle ache the next day.
đź’ˇ Pro Tips
- The western end near the Peine del Viento sculptures offers the best views
- Beach volleyball courts are available—bring a ball if you've got a sporty family
- Consider renting bikes to explore this area—the cycle paths are excellent
Zurriola Beach: For Families with a Wild Streak
Now, if your family includes teenagers who roll their eyes at 'boring' beaches, point them toward Zurriola. Located in the Gros neighborhood across the Urumea River, this is San Sebastian's surfer paradise and home to a distinctly younger, hipper vibe.
I'll be straight with you—Zurriola isn't for families with tiny tots. The Atlantic shows its true colors here with bigger waves and stronger currents. But for families with teens? Absolute gold.
My first morning at Zurriola, I watched a local surf school getting a group of kids up on boards within an hour. The instructors were patient, professional, and spoke enough English to make everyone comfortable. If your kids are interested in catching waves, book lessons with Pukas Surf School—these folks know their stuff and have equipment for all ages and sizes.
The beachfront at Zurriola has a more casual, laid-back atmosphere than its fancier siblings across the river. Food trucks and casual pintxo bars replace the white-tablecloth restaurants. Prices are more reasonable too, which is always a bonus when feeding hungry teenagers.
One of our best days in San Sebastian was spent here with a beach tent as our base camp, watching the surf competitions that happened to be running during our visit. Even if you're not into surfing, the athleticism on display is impressive, and the festival atmosphere is contagious.
The promenade behind Zurriola is lined with cool shops and ice cream stands. We noticed lots of families setting up for the day with proper picnics—something that seemed less common on the more touristy beaches.
đź’ˇ Pro Tips
- Always check the flag system—red means no swimming due to dangerous conditions
- Surfboard rentals and lessons are plentiful, but book ahead in high season
- The eastern end tends to have smaller waves, better for beginners
Santa Clara Island: Your Private Beach Getaway
Here's where I'm going to let you in on what I consider San Sebastian's best-kept secret: Santa Clara Island. Sitting pretty in the middle of La Concha Bay, this little slice of paradise is overlooked by about 90% of tourists—and that's their loss, let me tell you.
Getting there is half the fun. Small boats ferry passengers from the harbor near the Aquarium every 30 minutes during summer. The trip takes about 10 minutes and offers spectacular views of the city from the water. Pro tip: buy your return ticket when you purchase the outbound one—they can sell out on busy days.
The island's beach is small but perfectly formed, with crystal-clear water and fascinating rock pools that will keep kids entertained for hours. Bring along a snorkel set to explore the underwater world—we spotted dozens of fish species just a few meters from shore.
What makes Santa Clara ideal for families seeking a luxury experience is the exclusivity factor. The limited boat capacity means the beach never gets crowded, even in peak season. There's a small café serving drinks and simple meals, but we packed a gourmet picnic from the Gros market—think fresh baguettes, local cheeses, Iberian ham, and chilled txakoli wine.
The island has well-maintained facilities, including washrooms and changing areas. There's also a lifeguard on duty during the summer months, which gave us peace of mind while the younger members of nearby families explored.
One afternoon, we hiked to the island's small lighthouse for panoramic views of the entire bay. The path is well-marked and manageable for anyone with reasonable fitness. From the top, you can see all three main beaches and truly appreciate San Sebastian's perfect natural harbor setting.
đź’ˇ Pro Tips
- Last boat back to the mainland is usually around 8 PM in summer—don't miss it!
- There's limited shade, so bring umbrellas or rent one of the few available shelters
- Water shoes are helpful for the rocky areas around the main beach
Luxury Beach Clubs: When Only the Best Will Do
Let's talk about elevating your beach experience from great to absolutely magnificent. San Sebastian might not have the flashy beach club scene of Ibiza or Marbella, but what it offers instead is understated luxury with that unique Basque touch.
La Perla Spa, situated right on La Concha Beach, is the crown jewel of San Sebastian's luxury beach experiences. This isn't just a spa—it's a historic institution dating back to 1912 when European royalty would visit for the therapeutic sea baths. Maureen and I splurged on their 'Day of Wellness' package, which included private cabana access on their exclusive terrace section of the beach, a thalassotherapy circuit, and a massage using local marine products. At about €200 per person, it's not cheap, but the experience of soaking in heated seawater pools while gazing out at La Concha Bay? Priceless.
For families looking for luxury with less formality, the Club Náutico offers day passes that include access to their pristine facilities, including a beautiful pool overlooking the bay, changing rooms that feel more like a five-star hotel, and attentive service that makes everyone feel special. The kids' sailing programs are excellent if you're staying for more than a few days.
One of our favorite discoveries was the beach butler service offered by several high-end hotels, including the Hotel de Londres y de Inglaterra. Even if you're not staying there, you can arrange for their beach service, which includes reserved premium locations on La Concha, comfortable loungers, towel service, and—this is the genius part—food and drink service direct to your sun lounger from their excellent restaurant.
To truly feel like royalty, we rented a private yacht for a half-day coastal tour with Basque Country Sailing. Seeing the beaches from the water offers a completely different perspective, and the captain took us to small coves only accessible by boat. Pack your waterproof camera for this excursion—the coastline views are spectacular and you'll want to capture every moment.
đź’ˇ Pro Tips
- Book La Perla Spa treatments at least a week in advance during summer months
- Many luxury services can be arranged through your hotel concierge, even if they're not directly affiliated
- Consider a private beach picnic service—several companies will set up an Instagram-worthy spread at your chosen location
Final Thoughts
San Sebastian stole a piece of my heart last summer, and I'm betting it'll do the same to you. Beyond the picture-perfect La Concha lies a world of beach experiences catering to every family member—from the surf-hungry teenagers to luxury-seeking parents who deserve that massage and cocktail service. The real magic of this Basque coastal gem is how it balances accessibility with exclusivity. Even at the height of summer, you can find your own slice of paradise if you know where to look (and now you do!).
If you're planning a family beach holiday that goes beyond the ordinary, put San Sebastian at the top of your list. Pack those swimsuits, brush up on your basic Spanish, and prepare for a week of sun-soaked memories. As we say back home in Canada—this place is a real beauty, eh? See you on the sand!
✨ Key Takeaways
- La Concha is stunning but explore beyond it to discover beaches with different vibes and fewer crowds
- Santa Clara Island offers an exclusive beach experience perfect for families seeking tranquility
- Luxury beach services are available but require advance booking in high season
- Each beach has its own personality—match them to your family members' preferences for the perfect day
đź“‹ Practical Information
Best Time to Visit
June through September, with July and August being warmest but busiest
Budget Estimate
€300-500 per day for a family of four seeking luxury experiences
Recommended Duration
5-7 days minimum to explore all beaches properly
Difficulty Level
Easy
Comments
first_time_euro
Is it easy to get between these different beaches? Do you need a car?
sansebastian_lover
No car needed! It's a very walkable city. La Concha to Ondarreta is a lovely 15-min stroll along the promenade. Zurriola is just across the river. For Santa Clara, you'll need the boat, of course.
first_time_euro
Perfect, thanks so much! Can't wait to visit.
Fatima Sims
Wyatt, you've captured the essence of San Sebastian's beaches perfectly! I stumbled upon Ondarreta Beach last summer completely by accident while trying to escape the crowds at La Concha. What a happy accident it was! I ended up spending three days there, reading under the striped umbrellas and watching the locals play their evening volleyball matches as the sun set. The pintxos bars just a short walk away made for perfect lunch breaks. One hidden gem you didn't mention is the small cove just past the Miramar Palace gardens. It's tiny and requires a bit of a climb down, but we had it almost to ourselves one Tuesday morning. The water was crystal clear and we spotted several colorful fish just by wading in. Sometimes the best discoveries happen when you just wander a little further than most tourists are willing to go!
luckychamp
That cove sounds amazing! Adding it to my list for when I go back.
coffeewanderer
Anyone know the best time of year to visit for fewer crowds but still decent weather?
wildrider
Late May or early September. Still warm enough to swim but way fewer tourists.
wildrider
Zurriola is where it's at! Best surfing in northern Spain IMO.
islandstar
How difficult is it to get to Santa Clara Island? Doable with kids?
Fatima Sims
I took my 8 and 10 year olds last summer! There's a small boat that runs regularly during summer months (about €4 round trip), or you can walk across during very low tide. My kids loved the boat ride almost as much as the beach itself!
islandstar
Perfect, thanks! My 7-year-old will be thrilled about the boat.
greenway
Just booked my trip for next spring! Can't wait to check these out.
Sarah Powell
I visited San Sebastian last spring and completely agree that the hidden beaches are where the magic happens. La Concha is stunning, but the crowds can be overwhelming in peak season. Zurriola was my personal favorite - the surfer vibe creates such a different energy from the more manicured beaches. I spent three afternoons there just people-watching and attempting (badly) to surf. One tip I'd add: the walk to Santa Clara Island at low tide is slippery, so wear proper water shoes. Learned that one the hard way with a bruised tailbone!
wildrider
Thanks for the water shoes tip! Adding that to my packing list for May.
Sarah Powell
Happy to help! I use water shoes now for any rocky beaches after that experience.
luckychamp
La Concha was amazing but I wish I'd known about Santa Clara Island before my trip! Next time for sure.
travel_with_kids
We just got back and found Ondarreta perfect for our young kids. Less crowded than La Concha and the playground nearby was a huge hit when they needed a break from the water.
mountaingal835
Is October too late to enjoy these beaches? Planning a last-minute trip and wondering if it's worth it during shoulder season?
Jean Wells
October can be quite pleasant in San Sebastian. Water temperatures drop but daytime highs can still reach 20°C on sunny days. You'll find much smaller crowds and can enjoy the pintxos scene without fighting for bar space. I'd say it's an excellent time to visit if swimming isn't your primary goal.
Wyatt Griffin
Absolutely agree with Jean! October offers a different but equally charming San Sebastian experience. Pack layers and you'll be fine. The food scene alone is worth the trip any time of year.
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